We're also mindful of alternatives like the Huawei Mate 50 Pro and many other 2022 flagship phones. Furthermore, the S-series is designed to deliver the best traditional form-factor experience while the Z series focus on more unique experiences brought about by its form-factor. It's not a bad thing for consumers to get more choices, since the Galaxy Z Fold4 5G has similar or identical components to the Galaxy S22 Ultra while being unique as such, the foldable model shall compete in our premium phone segment. While the Samsung Galaxy S22 Ultra fits the premium categorisation much like its Galaxy Z Fold4 5G, the Korean brand's aggressive launch windows would see the 2023 successor ( Samsung Galaxy S23 Ultra) already available in Singapore. If you're looking for the essentials at a lower price point that doesn't sacrifice core performance, do check out our Best High-end Smartphone recommendation for that. These days the 'flagship' categorisation is no longer exclusive to the most expensive handsets money can fetch, and as such, we've reserved the qualification for Best Premium Smartphone priced at S$1,500 or higher that goes beyond just specs and help deliver premium experiences. It can also include non-traditional form factors (like foldable phones) that can still deliver on conventional usage like its traditional counterparts. There are no compromises: not only must it be flagship-class and the best phone the brand offers, but it also has to embody components, features, and qualities beyond just top phone specs, and still appeal to most consumers. To make the cut for HWZ's Tech Awards, the Best Premium Smartphone has to be announced and/or released in 2022 (after our previous Awards assessment) to Jan 2023. It's even harder to assess who has the best handset at the highest tiers of mobiles, given that most (if not all) of them exceed your average user's needs and have features they might not even use. Such clarity and demands are further compounded by the competitiveness of the smartphone market, with insane promotions and hyper-aggressive campaigns trying to convince users that their phone is the better buy. With handsets getting more potent through AI advancements, insane performance gains, better imaging prowess, and all-day-long battery lives, the smartphone market has evolved to a point where your average user is clear on what they expect their favourite brands to do.

It's almost impossible to catch anyone walking around without a phone in this day and age. Best Premium Smartphone: Tech Awards 2023 Editor's Choice series

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